Author: Editorial Team

2024 is a special milestone for LG Electronics in Australia and New Zealand, raising a glass to 30 incredible years of innovation, happy customers and serious growth. From humble beginnings as Lucky Goldstar back in 1994, LG Electronics Australia and New Zealand has come a long way, now established as a global consumer technology powerhouse, all thanks to the amazing support of customers and staff. From 24 staff members in 1994 to over 300 today, the LG Electronics Australia and New Zealand team dedication has been pivotal to the company’s growth. Driven by innovation, LG’s 30-year journey has been packed with world-firsts and innovations across various industries. From IT products such as UltraWide and curved monitors that revolutionized the gaming industry, to the lightest laptop that ...

Company Garners 23 Awards Including 2 Gold, 1 Silver and 3 Bronze for Design Excellence SEOUL, Sep. 13, 2024 — LG Electronics (LG) has solidified its reputation for design excellence, securing 23 awards at this year’s International Design Excellence Awards (IDEA). Among the accolades are two Gold, one Silver and three Bronze awards, reinforcing LG’s standing as a leader in design innovation. This year’s awards are particularly notable for highlighting LG’s dedication to creating designs that prioritize social value and sustainability, alongside aesthetic appeal. The “LG Comfort Kit,” one of the Gold award winners, exemplifies this approach. This inclusive accessory set is designed to enhance the accessibility of LG appliances, making them easier to use for people of all ages, genders and...

Between September 6-10, LG showcased its diverse range of AI-powered home solutions, opening a new chapter of intelligent home living at its IFA 2024 booth. Under the theme of Experience, Affectionate Intelligence (AI) Home, the company presented its unique, AI-inspired vision of future living to visitors from around the world. Designed in collaboration with Korean science fiction author Kim Cho-yeop, the expansive booth featured diverse experience zones curated to demonstrate how the company’s AI can be embedded into home life to elevate lifestyles in intelligent and distinctive ways. Upon entering Hall 18 of Messe Berlin, visitors were greeted by the AI Home Gate, a massive LED media wall displaying the journey of LG AI, from the birth of LG’s AI Agent, FURON, to how it communicates w...