Monday, March 17

Author: Editorial Team

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Spreading the Power of Optimism With Brand Music Video in Vietnam
Tech

Spreading the Power of Optimism With Brand Music Video in Vietnam

In its mission to share the message of Life’s Good, LG launched the global “Optimism Your Feed” campaign earlier this year to infuse more positivity into the social media experience. To further ignite optimism worldwide, LG Vietnam officially released a brand music video titled “An Optimism Universe.” The video features Phương Mỹ Chi, a famous Vietnamese singer and an ambassador for LG Vietnam’s local campaign. The song is a reimagined version of “A Universe with You (Vu Tru Co Anh),” Phương Mỹ Chi’s hit track which captivated the country’s youth on social media. Now, as the sound of LG Vietnam’s latest campaign, “Power of Z – Spread out the Optimism,” HIT music producer DTAP has remixed the melody with trendy and upbeat elements while retaining the original’s distinctive Vietnamese trad...
[Executive Corner] LG’s Vision for AI-Driven Homes Powered by Affectionate Intelligence
Tech

[Executive Corner] LG’s Vision for AI-Driven Homes Powered by Affectionate Intelligence

The global market for smart home technology is experiencing unprecedented growth, due in no small part to the rapid advancements in artificial intelligence (AI). Boasting the ability to learn from people’s device-usage patterns and preferences, AI-powered home solutions can provide highly personalized experiences tailored to each customer’s unique needs. LG is at the forefront of this trend, setting new standards and creating new possibilities and value with its advanced AI technology. Earlier this year, the company redefined AI as “Affectionate Intelligence,” emphasizing its commitment to creating empathetic and caring AI that delivers unique customer experiences. At IFA 2024, LG unveiled its vision for the future of home living under the theme “Experience, Affectionate Intelligence Ho...
LG to Enhance Its Virtual Production Solutions Through Strategic Seed Investment With Mo-Sys
Tech

LG to Enhance Its Virtual Production Solutions Through Strategic Seed Investment With Mo-Sys

Companies to Jointly Develop Total Solutions for Virtual Production and XR Studios SEOUL, Sep. 9, 2024 — LG Electronics (LG) announces it has acquired a stake in Mo-Sys Engineering (Mo-Sys), a market leading developer of virtual production solutions and camera robotics. The strategic seed investment and partnership will expand LG’s capabilities in the virtual production and broadcasting technology segments, enabling it to deliver a more comprehensive lineup of sophisticated hardware- and software-based solutions. Formerly the exclusive province of the movie industry, virtual production studios are becoming increasingly popular with TV broadcasters, and with corporations and educational institutions seeking to create their own content in house. Employing a wide array of advanced technolog...