Author: Editorial Team

Company’s Business Monitor Lineup Boasts a Wide Range of Screen Resolutions and Sizes, Offering Versatile Options to Meet a Broad Spectrum of Workplace Needs SEOUL, Oct. 18, 2024 — LG Electronics (LG) is launching its business monitor lineup, introducing 20 brand-new models designed to enhance productivity and ergonomic comfort in the workplace. Well known for its premium consumer monitors, LG is now expanding into the B2B sector with monitors tailored to the needs of diverse professional environments, from corporate and government to education, healthcare and the creative industries. The impressive lineup presents customers with a wealth of choices, including a variety of different aspect ratios and screen resolutions ranging from QHD to Full HD. LG UltraWide Displays: Spacious, High-re...

In the fifth episode of our “Customers at Heart” series, we discover how LG Hong Kong is actively taking steps to enhance local customers’ experiences by introducing an easy and convenient “Trial and Buy” program to the nation. For LG Electronics, delivering a customer experience that excels in every aspect is crucial to enriching the lives of customers. Through this belief, the company is committed to ensuring a Better Life for All by providing the most uncompromising customer experiences, which is reflected in its commitment to enhance customer interaction and engagement. This mission is consistent across the world, with its Hong Kong office leading the way through its consistent efforts to elevate customers’ everyday lives. With a strong emphasis on its customer-centric approach, LG H...

In this edition of On the Job, we meet Park Sol-mi from the LG Global Marketing Group’s Brand Strategy Team. She shares how her interactions with the company’s employees inspired her to create a compelling Brand Book that embodies LG’s spirit of brave optimism.   Park Sol-mi, global head copywriter at LG Global Marketing Group’s Brand Strategy Team  To mark the one-year anniversary of its “Brand Reinvent” announcement, LG brought its brand values and unique employee DNA together to create the LG “Brave Optimists” Brand Book. This book is based on the experiences of employees from various fields, regions and time zones, and features 28 unique stories beautifully curated into four chapters: “Uncompromising customer experience,” “Human-centered innovation,” “Warmth to power a smile” and “Bra...